FranTech attendees Anthony Antonicello, Business Development Manager at Delivra and Jillian Koeneman, Vice President of Marketing at Ben’s Soft Pretzels share several of their key lessons learned during their attendance.
This was Jillian’s second attendance at FranTech. Some of Jillian’s takeaways came from Anders Sorman-Nilsson, Social Commentator, Creative Director and Founder, Thinque and Tariq Farid, Founder and CEO, Edible Arrangements International. You can find much of what she learned via her #FranTech tweets. https://twitter.com/Jillianmk
Jillian says “If we want franchising to grow, it’s up to us to keep the ball moving” and is impressed with the @AtOurFranchise campaign. You can meet Jillian in person at the upcoming IFA annual convention in February 2017.
Anthony attended FranTech for the first time as a sponsor and attendee. New to franchising and IFA, he learned that there are “lots of opportunities to work with franchises and that franchising is a welcoming community”.
Anthony was also busy tweeting from FranTech but was active on SnapChat as well. He is planning to attend the IFA annual convention and we suggest you plan to connect with him.
Tune into the full podcast below.