Get in touch with your inner geek! Jack Monson and many special guests discuss social media and digital marketing trends for brands, small businesses, and franchises on new episodes every Tuesday.
If you enjoy technology just as much as you value business relationships, this show is for you!
Jack Monson is seasoned in social media marketing, franchise marketing, brand journalism, and public relations. He is the Chief Revenue Officer at Social Joey, and works with franchise systems, national brands, and their locations to get their local marketing hopping!
Co-Hosts and Contributors
Liane Caruso is the Director of Professional Services for Qiigo, a digital marketing company, and runs the agency side of the business working primarily with franchisors from a national campaign level for consumer marketing and franchise development. Through her 20 years of experience, she brings a dynamic understanding of all facets of marketing and how each piece services to build a solid brand, conversion techniques that guide decision-making, and a commitment to positively maintaining brand standards and consistency. Liane previously owned her own marketing and advertising agency specializing in branding, social media, and content marketing for emerging franchise brands. She is also on the USF Digital Marketing Advisory Board and recently was appointed to the local committee for the IFA Women’s Franchise Network Tampa Bay!
Mike McDowell is the Director of Operations at Social Joey, a social media marketing company specializing in multi-location and franchise social media. Mike has been working with businesses in social media for more than seven years and is certified by Facebook as both an Ad Buyer and Business Planning Professional. During his time at Social Joey, he has worked with multiple franchise brands to develop content strategies, analyze data, and build advertising plans to help them grow at the local store level.
Jim Buckley is the Director of Marketing at Priatek – a company that is disrupting the advertising industry by providing a turnkey prize-based digital advertising solution that creates unique, memorable consumer and brand engagements, and promotes consumer loyalty through ongoing mobile re-targeting. Jim oversees the marketing team, develops marketing strategy, and supports the sales organization. Jim was formerly the Director Digital Product Strategy for Valpak Holdings where he was responsible for assisting in the support of the sales of Valpak digital products through their franchise operations as well as the internal Digital Agency Team. Jim was the Founder and CEO of Donegal Holdings and The Buckley Group – which focused on identifying new advertising technology products and bringing them to market for clients across the US. Jim has built a broad range of technical and business expertise at a number of start-ups over the past 20 years.
Social Geek Radio was started with BJ Emerson of Buzzadelic and Deb Evans of Deb Evans Consulting in May 2010 and has been on the air every week with hundreds of guests, conversations, and special event broadcasts.
In 2010, Deb, BJ, Jack, and some friends started The Franchise Marketing Innovation and Tech Conference now presented by The International Franchise Association promoting digital marketing and innovation for the Franchise industry.