Pinot's Palette Franchise Shares How They Are Relaunching Their Brand
Social Geek Radio went on the road to visit Pinot’s Palette new headquarters office. Craig Ceccanti, Co-Founder of Pinot’s Palette and CEO, along with Natalie Wells, Creative Director and Jacqueline Deavenport, Director of Marketing talk with SGR hosts about the brand and the relaunch process.
Pinot’s Palette opened for business in 2009 with one location in Houston, Texas. As a new concept, they wanted to start small, with the hopes of hosting a wine and painting class three nights a week. It wasn’t long before the word spread, and they now have paint and sip franchise locations from coast to coast and internationally. Although the brand is only 7 years old, the leadership team thought it was time to relaunch the brand.
“The change is larger than just a logo, the new look and feel is a symbol of the Pinot Promise and a commitment to customer service that makes Pinot’s Palette the paint and sip night out guests can count on every time, at every studio.”